It's A Dog Eat Dog World Out There, Diddy.

Diddy was having such a good week! Then, the AP reported that "Macy's has pulled from its shelves and its Web site two styles of Sean John hooded jackets, originally advertised as featuring faux fur, after an investigation by the nation's largest animal protection organization concluded that the garments were actually made from a certain species of dog called 'raccoon dog.'"

Here's what Diddy had to say about it:

"I was completely unaware of the nature of this material, but as soon as we were alerted, the garments were pulled off the Macy's floor and Web site. I have instructed our outerwear licensee to cease the production of any garments using this material immediately."

Naughty Diddy!

Photo from MSN.